In January 2025, DNA Behavior introduced a new Embedded Discovery Process, allowing businesses to:
- Customize the discovery process to fit their needs.
- Access new languages for a more inclusive experience.
- Seamlessly embed the discovery into their website and web screens.
This update includes the launch of two new shorter discoveries, offering more flexibility in engaging employees and clients.
Additionally, the Digital Scan, introduced in 2024, provides insights without requiring any participation from clients. Now, the discovery processes are segmented into three categories:
- Digital Scan – No participation required.
- Partial Scan – Two shorter assessments (11 or 17 questions).
- Full Scan – A comprehensive assessment with 46 questions.
Discovery Process Comparison
Discovery Name |
No. of Questions |
Timeline |
Accuracy Level |
Use Case |
Full Scan |
46 Questions |
10-12 min |
97.1% accurate |
All applications |
Partial Scan |
17 Questions |
4-5 min |
89% accurate |
EX and CX experiences (but no high-stakes decisions) |
Partial Scan |
11 Questions |
2-3 min |
80% accurate |
EX and CX experiences (but no high-stakes decisions) |
Digital Scan |
0 Questions |
Instantly available |
70-75% accurate* |
Sales, Marketing, and Alignment only |
Note: The Digital Scan's accuracy depends on the quality of the data provided. The insights generated are only as reliable as the input data.
High-stakes decisions are life-changing choices with long-term consequences for career, finances, and relationships. They involve risk, uncertainty, and emotional weight, shaping one’s future. Whether choosing a career, making investments, or relocating, these decisions require careful thought, alignment with personal values, and sometimes expert advice.
- Career Choice – Deciding on a profession, industry, or career path.
- Job Changes & Business Ventures – Choosing to switch jobs, start a business, or make a major career shift.
- Financial Investments – Deciding where to invest money, such as stocks, real estate, or business opportunities.
- Major Purchases – Buying a home, car, or other significant assets.
- Marriage & Long-Term Relationships – Choosing a life partner or deciding on marriage/divorce.
- Having Children – Deciding whether to have children and how to raise them.
- Ethical & Moral Choices – Making decisions that align with personal values, such as handling dilemmas in business, relationships, or personal life.
- Education & Skill Development – Selecting a college, degree, or professional training.
- Relocation – Moving to a new city, state, or country for work, family, or lifestyle reasons.
- Retirement Planning – Deciding when and how to retire, including financial and lifestyle considerations.